Senior Digital Marketing Specialist Job Vacancy in Kampala, Uganda – Consumer Goods

Job Description

Position: Senior Digital Marketing Specialist

Company: Unilever Uganda Limited

Location: Kampala, Uganda

Experience: 3-5 years

Education: Bachelor’s Degree in Marketing, Business Administration or related field

Employment Type: Full-time

Industry: Consumer Goods

Department: Marketing & Communications

Salary: UGX 2,500,000 – UGX 3,500,000

Vacancies:1

Company Overview

Unilever Uganda Limited, a subsidiary of the global Unilever Group, is a leading player in the fast-moving consumer goods sector in East Africa. With a commitment to sustainable business practices and community development, we deliver innovative products that improve lives while protecting the environment. Our portfolio includes trusted brands in personal care, home care, and food categories that serve millions of Ugandan consumers daily.

As a responsible corporate citizen, we prioritize diversity, equity, and inclusion in all our operations. Our Kampala headquarters serves as a regional hub for digital innovation, leveraging technology to enhance customer engagement and market penetration across East Africa.

Job Overview

This senior role focuses on driving digital transformation in marketing strategies to achieve business objectives. The position requires developing and executing data-driven campaigns across digital platforms to increase brand visibility and market share in Uganda and surrounding regions. Candidates will lead cross-functional teams to implement cutting-edge marketing solutions aligned with Unilever’s global standards.

For more Uganda Jobs and Job Vacancy in Uganda opportunities, visit our career portal to explore current openings in the consumer goods sector.

Key Responsibilities

• Develop and implement comprehensive digital marketing strategies for assigned brands
• Manage social media platforms, SEO/SEM campaigns, and email marketing initiatives
• Analyze campaign performance using digital analytics tools and provide actionable insights
• Collaborate with creative teams to produce engaging digital content
• Monitor industry trends and competitor activities to maintain market leadership
• Optimize digital marketing budgets for maximum ROI
• Train junior team members on emerging digital marketing technologies

Required Skills

• Proven expertise in digital marketing with a focus on East African markets
• Strong analytical skills with proficiency in Google Analytics and social media analytics tools
• Excellent project management abilities with experience in cross-functional collaboration
• Creative problem-solving skills and strategic thinking capabilities
• Fluency in English and local languages (Luganda, Runyankole preferred)
• Experience with marketing automation platforms and CRM systems
• Knowledge of content management systems and digital advertising platforms

Education

Bachelor’s Degree in Marketing, Business Administration, Communications, or related field. Postgraduate qualification in Digital Marketing is an advantage.

Experience

Minimum of 3-5 years’ experience in digital marketing roles, preferably within the consumer goods industry in East Africa. Experience managing large-scale digital campaigns with measurable results is required.

Salary

UGX 2,500,000 – UGX 3,500,000 per month, commensurate with experience and qualifications.

Benefits

• Comprehensive health insurance package
• Performance-based bonuses and incentives
• Professional development allowances
• Flexible work arrangements
• Employee wellness programs
• Company vehicle for business use
• Annual leave and public holidays as per Ugandan labor laws

Training

• Onboarding program for new hires
• Quarterly digital marketing certification courses
• Leadership development workshops
• Access to global Unilever training resources
• Annual skills assessment and personalized development plans

Working Environment

Our modern Kampala office features collaborative workspaces, state-of-the-art digital labs, and wellness facilities. We promote a culture of innovation, continuous learning, and work-life balance. The role requires occasional travel to regional offices and field locations across Uganda.

Application Process

Interested candidates should submit their CV and cover letter through our official job portal. Applications must be accompanied by three professional references and a portfolio of past digital marketing campaigns. The deadline for applications is 14 days from the posting date.

Equal Opportunity Statement

Unilever Uganda Limited is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees. We prohibit discrimination based on race, gender, religion, age, disability, or any other protected status. All qualified applicants will receive consideration for employment without regard to these factors.

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