Digital Marketing Strategist Job Vacancy in Kampala, Uganda – Telecommunications & Media

Marketing
Kampala
September 29, 2026
Full Time
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Job Description

Position: Digital Marketing Strategist

Company: Safaricom Uganda

Location: Kampala, Uganda

Experience: 3-5 years

Education: Bachelor’s Degree in Marketing, Communications or related field

Employment Type: Full-time

Industry: Telecommunications & Media

Department: Marketing

Salary: SSP 3,500,000 – SSP 5,000,000 per annum

Vacancies:1

Company Overview

Safaricom Uganda is a leading telecommunications provider delivering innovative mobile, data, and digital services across the nation. As part of the Safaricom Group, the company is committed to driving digital inclusion, fostering economic growth, and enhancing the everyday lives of Ugandans. With a robust network infrastructure and a strong focus on customer experience, Safaricom Uganda has become a cornerstone of Uganda Jobs, offering a dynamic environment for professionals seeking impactful careers. The organization values creativity, collaboration, and continuous learning, making it an ideal place for ambitious marketers to thrive while contributing to the nation’s digital transformation.

Job Overview

The Digital Marketing Strategist will lead the development and execution of integrated digital campaigns that elevate brand visibility, drive customer acquisition, and support revenue growth. This role involves close collaboration with cross‑functional teams, including product, sales, and analytics, to ensure cohesive messaging and optimal performance across all digital channels. As a key player in the Marketing department, you will shape the digital narrative for Safaricom Uganda, leveraging data‑driven insights to craft compelling content and innovative strategies. For more information about our company and culture, visit our careers page. This position is a prime example of Career Opportunities in Uganda and reflects our commitment to Hiring in Uganda.

Key Responsibilities

  • Develop and implement comprehensive digital marketing strategies aligned with business objectives.
  • Manage multi‑channel campaigns across social media, search, email, display, and affiliate networks.
  • Analyze performance metrics, generate insights, and optimize campaigns for maximum ROI.
  • Collaborate with creative teams to produce engaging content, videos, and graphics.
  • Oversee SEO and SEM initiatives to improve organic visibility and paid search efficiency.
  • Coordinate with product managers to launch new services and promotions.
  • Maintain the marketing automation platform and ensure data integrity.
  • Prepare regular reports and presentations for senior leadership.

Required Skills

  • Proficiency in Google Analytics, Google Ads, Facebook Business Manager, and SEO tools.
  • Strong analytical mindset with ability to interpret data and make strategic recommendations.
  • Excellent written and verbal communication skills.
  • Creative thinking and ability to develop innovative digital concepts.
  • Project management experience with ability to meet tight deadlines.
  • Knowledge of CRM and marketing automation platforms (e.g., HubSpot, Salesforce).
  • Team collaboration and stakeholder management skills.
  • Adaptability to fast‑changing digital trends and technologies.

Education

A Bachelor’s degree in Marketing, Communications, Business Administration, or a related discipline is required. Candidates with additional certifications in digital marketing, such as Google Ads Certification or HubSpot Inbound Marketing, will be given preference.

Experience

Applicants should have 3‑5 years of proven experience in digital marketing, preferably within the telecommunications or media sector. Experience managing large‑scale campaigns and a track record of measurable results are essential.

Salary

The competitive salary range for this role is SSP 3,500,000 to SSP 5,000,000 per year, commensurate with experience and qualifications. Performance‑based bonuses and incentives are also part of the compensation package.

Benefits

  • Health insurance coverage for employee and dependents.
  • Retirement savings plan.
  • Paid annual leave and public holidays.
  • Professional development allowance.
  • Employee discount on Safaricom services.
  • Flexible working arrangements.

Training

  • Onboarding program covering company culture, tools, and processes.
  • Continuous learning opportunities through workshops, webinars, and certifications.
  • Mentorship from senior marketing leaders.
  • Access to industry conferences and events.

Working Environment

Safaricom Uganda offers a vibrant, collaborative workspace located in the heart of Kampala’s business district. The office is equipped with modern technology, comfortable meeting spaces, and a culture that encourages creativity and open communication. Employees enjoy a balanced work‑life environment, with initiatives that promote wellbeing and community involvement.

Application Process

Interested candidates should submit their updated resume and a cover letter outlining their relevant experience through the online application portal on our website. Applications will be reviewed on a rolling basis, and shortlisted candidates will be contacted for an initial interview followed by a practical assessment.

Equal Opportunity Statement

Safaricom Uganda is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees, regardless of gender, race, religion, age, disability, or sexual orientation. Our hiring practices reflect our dedication to fairness and respect, ensuring that every applicant receives equal consideration for employment.

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